Shareworthy, Millennials’ New Currency

Just found a very interesting article, which I can relate that into #shoppermarketing or #trademarketing kind of understanding. It’s about millennials, orย individuals who were born between 1980-2000, and this group recently surpassed Boomers as the largest and likely most-influential generation in America. Well, America it is. But I’m pretty sure that it goes all the…

Football Club, Fans-Supporters, and Brand Engagement (part two)

Well actually it should have been titledย : ‘brands and football’ because I’ve mentioned some of well known brands in football industry. Part one was posted more than 2 years ago, at January 13, 2012. The first part was telling you about how fanaticism in football that can drive football fans (or should I call consumers)…

August and A Brand New Hope.

“Bye July, hello August!” “Dear August, please be nice…” That’s what I’ve red in some of my friends’ social media accounts. Whether it is from path, instagram, twitter, facebook, google+ and any other social media. The point is, the ask August to be nicer to them. They ask for a sweeter and more kind August….

Presentasi REBI – Rekor Bisinis 4 April 2014

It’s a corporate event, posted as personal event, since this is a kind of achievement for me ๐Ÿ˜€ Jadi gini.. Website e-commerce company, a local ice cream company, akan diajukan sebagai salah satu rekor bisnis, dengan klaim “toko es krim online pertama dan satu-satunya di Indonesia”, salah satu mile stone buat company dan saya sendiri…

So, Why Not?

Why not?   That is the question that I always asked to my self whenever I heard someone called “why bother [something]” or “I think it’s ok if we only do this, without no extra thing. Why should we do anymore of that?” See…ย The question that being asked by those (likely) afraid to come out…

Leadership in My Leader…

What is leadership? I sometimes asked myself this question. What’s that? And I sometimes define what’s leadership through what managers or supervisors around me, or anyone whom has subordinates treat their subordinates. How they treat their team. How they give them commands, orders, instructions, guidances. It’s what’s leader do. Giving orders. What’s leader? In my…

Ngopi @detikinet 28 Juni 2013. Mengenal Buzzers Lebih Dalam

Ini event pertama NGOPI saya, event talk show yang dipakai oleh para blogger, buzzers, dan penggiat dunia digital lainnya untuk saling bertemu (atau biasa disebut kopdar-kopi darat), saling bertukar dan berbagi ilmu tentang dunia digital yang digeluti. Nah, detik.com atau @detikinet atau bagaimanapun mereka disebut sudah demikian berbaik hati mengundang saya, enthusiast di digital marketing…

Be Happy (or Fall In Love) with Your Job First :)

  I saw the message on the pic, then instantly loved it! It’s not the job that choose us, it’s us to choose the job that we loved. It’s not other person to decide we are happy or not, it’s our decision to choose to be happy. So, the power is within us. The power…